How Branded Usherette Trays Impact Snack and Beverage Choices

usherette trays

Did you know that the average person spends about 40 minutes a week deciding what snacks or drinks to buy? As it turns out, this decision-making process is actually quite complicated. One factor in how people select their snacks and beverages e.g., at the cinema or an event, is the presence of branded usherette trays. […]

How Usherette Trays Help Promote Low Involvement Products

plastic branded usherette trays

Usherette trays have been used for many years in the movie theater industry to provide customers with snacks and drinks. But why are they so effective? In this blog post, we’ll look at why usherette trays are the perfect way to promote low involvement products like snacks and drinks. Low Involvement Products A low involvement […]

Capturing Your Customer’s Attention: How To Introduce New Products

branded usherette trays

You’ve just launched a brand-new product. You’re excited about it and want to get the word out to potential customers. That can be challenging, though. You need to find a way to stand out in the crowd of competing products, services, and businesses. The good news is that there are some tried-and-true tips you can […]

Snacking During Movies: Why We Do It & How To Cash In

We’ve all been there. You’re settled in for a movie night with some friends, or seated in the cinema and about an hour in, someone reaches for or gets the urge for popcorn. Soon enough, everyone is munching away on something, whether it’s popcorn, sweets, or even crisps. But have you ever stopped to wonder […]

Does Allowing Customers To Sample Food Really Increase Sales

You’ve probably seen it before—merchants set up a table outside their store with small samples of their wares, or distribute food samples from an usherette tray or vending tray, hoping to entice potential customers inside. But does this strategy really work? Does allowing customers to sample food increase sales? Research Into Food Sampling The answer, […]

Using Conditioning and Positive Reinforcement to Help Build Your Brand

Most people are familiar with the concepts of conditioning and positive reinforcement, even if they don’t realise it. Conditioning is a process of learning that occurs when a particular response to a stimulus becomes associated with a particular consequence e.g., pairing positive images with products in adverts. Positive reinforcement, on the other hand, is a […]